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Annie Hoi An

Annie Hoi An · Our Story

About Annie Hoi An

A More Personal Way to Experience Hoi An

Annie Hoi An is a small, independently created experience space where Vietnamese coffee, hands-on craft, Vietnamese-inspired style, beauty and photography come together in one thoughtfully designed journey.

Rather than moving from one separate activity to another, guests can slow down, create, connect and leave with both meaningful memories and something of Hoi An to take with them.

Guests enjoying a cultural experience at Annie Hoi An
Created in Hoi An Thoughtful experiences, made personal.
Vietnamese Coffee Lantern Making Ao Dai Makeup Photography
A cultural experience with guests at Annie Hoi An
The idea behind Annie Less rushing.
More experiencing.
Our Story

Created for a Slower, More Personal Hoi An

Annie Hoi An began with a simple idea: some of the most memorable moments of travel happen when you have time to participate, not simply observe.

Hoi An offers many beautiful things to see and do, but meaningful experiences can easily become a list of separate stops. We wanted to create something more connected — a place where guests could spend time with several elements of Vietnamese culture without feeling rushed from one activity to the next.

At Annie Hoi An, coffee, hands-on craft, Vietnamese-inspired style, beauty and photography are brought together with a simple purpose: to let each part of the experience naturally lead into the next.

Some guests may come simply to learn how Vietnamese coffee is prepared. Others may continue with lantern making, choose an Ao Dai, enjoy a natural makeup experience or preserve their time in Hoi An through photographs. The journey can be simple or more complete, while still feeling personal.

Our guiding idea Create enough structure for everything to feel effortless — and enough space for each guest to enjoy Hoi An at their own pace.
What Annie Hoi An Is

One Place.
Many Ways to Experience Hoi An.

Annie Hoi An is a curated experience space built around activities that can be enjoyed individually or connected into a longer journey.

Instead of treating coffee, craft, Vietnamese-inspired style, beauty and photography as unrelated stops, we bring them together with a natural flow in one experience.

This means guests can choose a focused workshop or spend more time discovering several sides of Hoi An through an experience designed to unfold step by step.

01

Vietnamese
Coffee

Learn, prepare and enjoy distinctive Vietnamese coffee styles through a hands-on workshop.

02

Lantern
Making

Take part in one of the crafts closely associated with the visual character of Hoi An.

03

Ao Dai

Add a Vietnamese-inspired style element to the experience by selecting an Ao Dai for your journey.

04

Makeup

Natural makeup and simple hairstyling can prepare guests for the photography part of selected experiences.

05

Photography

Complete selected journeys with photographs that preserve your time and personal experience in Hoi An.

Choose one experience — or let one moment naturally lead into the next.

Our experiences range from a focused Vietnamese coffee workshop to longer journeys combining coffee, lantern making, Ao Dai, makeup and photography. Each option has its own rhythm, while sharing the same approach: thoughtful pacing, hands-on participation and a more personal way to spend time in Hoi An.

Coffee Craft Ao Dai Beauty Photography
Meet Annie

The Person Behind Annie Hoi An

Annie Hoi An was created from a personal belief that experiencing a place should feel warmer, slower and more meaningful than simply moving through a list of things to do.

Behind Annie Hoi An is a hands-on approach to shaping each part of the guest journey — from the atmosphere of the space and the way activities are combined to the small details that help an experience feel comfortable and personal.

The intention is simple: guests should have the opportunity to participate, create and enjoy the moment rather than feel that they are simply passing through another stop on an itinerary.

That idea continues to guide how Annie Hoi An develops its experiences — bringing together Vietnamese coffee, hands-on craft, Ao Dai, beauty and photography in ways that feel connected rather than assembled.

I want guests to leave with more than photographs or something they made. I want them to remember how their time in Hoi An felt.
Annie · Annie Hoi An
Approach Personal & thoughtful
Experience Hands-on & connected
Home Hoi An, Vietnam
Annie at Annie Hoi An in Hoi An, Vietnam
Annie Behind Annie Hoi An
Our Hoi An Space

A Place Designed Around the Experience

The setting matters. Annie Hoi An is arranged as a welcoming space where guests can settle in, work with their hands and move naturally through different parts of their experience.

Interior of the Annie Hoi An experience space
Annie Hoi An One welcoming setting for creating, preparing and spending time together.

Different moments of the journey need different kinds of space.

A workshop needs room to gather around a table, follow each step and make something with your own hands. Coffee is better when there is time to sit, prepare it and enjoy it together.

Selected experiences also move into Ao Dai, makeup and photography. The space therefore needs to support not just one activity, but the transitions between them.

That is how we think about Annie Hoi An: not simply as the backdrop to an experience, but as part of how the experience flows.

Gather Shared workshop tables
Create Hands-on activities
Prepare Style & beauty moments
Connect Time to enjoy together
A thoughtfully prepared environment gives each activity its place — while allowing the whole experience to feel like one continuous journey.
People & Care

Different Hands.
One Thoughtful Experience.

Some Annie Hoi An experiences bring together several different activities. Behind those moments may be different people, each responsible for their part of the guest journey — while the experience itself is designed to feel connected from beginning to end.

People helping create an experience at Annie Hoi An
Behind the Experience

Each Part Has Its Own Attention

Hosting a workshop, preparing a guest for photography and creating the photographs themselves are different parts of the journey. We treat them that way — with clear roles, thoughtful preparation and attention to how one moment connects with the next.

01 · HOST

Guiding the Experience

The host helps guests understand what comes next, guides the workshop flow and keeps the different parts of the experience moving naturally.

02 · BEAUTY

Preparing the Look

Selected experiences include natural makeup and simple hairstyling, prepared as part of the transition into the photography experience.

03 · PHOTOGRAPHY

Preserving the Journey

For experiences that include photography, the photographer takes the journey beyond the workshop space and turns part of the guest's time in Hoi An into photographs to keep.

One Shared Approach
The roles may change. The experience should still feel like Annie.

As different people contribute to an experience, consistency matters. The aim is for guests to feel cared for throughout the journey — with clear communication, prepared transitions and attention to the details that shape the overall experience.

Prepared Ready for each stage of the guest journey.
Considered Attention to timing, transitions and details.
Personal Space to respond to the guest in front of us.
A connected experience is created not only by what guests do, but by the care taken between each moment.
How We Care

Thoughtful From Before You Arrive

A good experience is shaped by more than the activity itself. Preparation, communication, timing and the small details between each moment all influence how the day feels.

01 Before

Prepared Before You Arrive

Booking details and relevant guest information help us prepare the experience in advance, so the important arrangements are considered before the day begins.

02 Welcome

A Clear Beginning

Guests are welcomed into the experience with a clear sense of what comes next, allowing the journey to begin comfortably rather than feeling rushed or uncertain.

03 During

Attention Between the Moments

As the experience moves from one activity to another, attention is given to pacing, transitions and the individual details that help each part feel connected.

04 After

A Journey That Continues

What guests take away may be something they created, photographs from their time in Hoi An, or simply the memory of an experience they had time to enjoy.

Our Approach to Quality
Consistency lives in the details guests may never need to think about.

Behind a relaxed guest experience is preparation. We think about how activities are arranged, how the space is prepared, how different roles connect and how information moves through the journey. The goal is simple: guests should be able to focus on the experience itself.

Preparation Important details considered before the experience begins.
Communication Clear information at the moments when guests need it.
Consistency Different activities connected by one considered guest journey.
The best kind of care is often the kind that lets guests stop thinking about the details — and simply enjoy where they are.
Explore Annie Hoi An

Choose How You Want to Experience Hoi An

Start with Vietnamese coffee, add a hands-on craft, or continue into Ao Dai, beauty and photography. Our seven experiences offer different ways to build your time at Annie Hoi An.

Visit & Connect

Find Annie Hoi An in Hoi An, Vietnam

Planning an experience, looking for our location or simply wanting to see more of what happens at Annie Hoi An? Here are the easiest ways to find and connect with us.

Our Location

Annie Hoi An
Hoi An, Vietnam

Address 29 Be Van Dan Street
Hoi An Tay, Da Nang, Vietnam

This is the home of Annie Hoi An — where guests gather for our Vietnamese coffee and lantern-making workshops, and where selected experiences continue into Ao Dai, beauty and photography.

Get Directions
Stay Connected
Explore our location, plan your visit or follow Annie Hoi An beyond this page.
Joining an experience? Please follow the meeting or arrival instructions shown on your confirmed booking. Some experiences may use a designated meeting point before arriving at Annie Hoi An.
Annie Hoi An is a place to slow down, make something, share a moment and experience Hoi An in a more personal way.
Your Hoi An Story

Come Create Something Worth Remembering.

Whether you have 90 minutes or want to spend more of your day creating, dressing, preparing and being photographed, there is an Annie Hoi An experience designed for a different way of enjoying Hoi An.

Need Help Choosing?

Talk to Annie before you book.

If you are unsure which experience is right for you, send us a message and tell us a little about your visit to Hoi An.

Annie Hoi An · Vietnamese Cultural Experiences
Hoi An · Vietnam